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Services

Consulting for software quality, AI workflows
and delivery.

I work with technology leaders and their teams to improve quality engineering, verify AI workflows and make release decisions with better evidence. Engagements combine senior direction with hands-on delivery, informed by 14 years in software quality and engineering leadership. I also help founders build products and automate business processes.Available remotely for focused assessments, defined projects and fractional quality leadership.

01Services

Three areas
of work.

Offers starting from the problem you need to solve. Each area also has a page of its own with what it covers and the evidence behind it.

  1. Quality Engineering & Fractional Leadership

    Quality strategy, organisational maturity, test architecture, release confidence, CI/CD and fractional leadership.

  2. AI Agent Quality & Evaluation

    Agent evaluations, workflow and handoff testing, deterministic checks, evaluation harnesses and release criteria.

    • Verify an AI workflow

      Check that your AI actually gets the job done.

      The situation: An agent can give a convincing response without completing the task. Failures can also hide between tools, agents and approval steps.

      How I help: I help teams evaluate real workflow outcomes, including what happens when something goes wrong, the agent needs to recover or an action requires user approval.

      What you leave with

      • Evaluation scenarios covering critical journeys, failure paths and recovery.
      • Checks that verify completed actions and resulting system state.
      • Tests for approval handling and boundaries around consequential actions.
      • Failure classification and reporting that help your team investigate and prioritise improvements.

      Case study from an employed role

      Discuss your AI workflow

  3. Product Building & Automation

    Product discovery, MVPs, UX, implementation, brand, launch support and business-process automation.

    • Product concept & MVP

      A promising idea. A clearer path to building it.

      The situation: You have an idea, but need to decide what matters, what to build first and how to test whether it solves a real problem.

      How I help: I help turn that idea into a focused product concept and a practical MVP. We can work on defining the product, building it, or both.

      What you leave with

      • A clear problem statement, intended audience and product proposition.
      • A prioritised MVP scope with key assumptions to test.
      • Core user journeys, interface designs and a prototype where useful.
      • A working MVP and documented handover, when implementation is included.

      Founder projects

      Discuss your product idea

    • Brand positioning & launch

      Make your product easier to understand, and ready to introduce.

      The situation: You’re preparing to launch, but the positioning, visual identity and customer experience don’t yet tell a consistent story.

      How I help: I help connect what your product does, why it matters and how it shows up across your website and launch materials.

      What you leave with

      • Clear positioning and core messaging for your intended audience.
      • A coherent visual direction with practical brand guidelines.
      • An agreed set of launch assets, such as website pages, product visuals and social content.
      • A focused launch plan with measures to help you learn what resonates.

      Founder projects

      Discuss your launch

    • Automate a business process

      Hand the steps your team repeats by hand to agents and automations, with a person approving anything that moves money or makes a commitment.

      The situation: Your team spends hours each week on the same steps: copying data between systems, answering the same messages, chasing tasks and checking reports. The work is clear enough to describe, but nobody has had the time to automate it.

      How I help: I map the process as it runs today, build the automations and agents for the steps worth automating, and test them on real cases before they take over. You keep the approvals that matter, and you can see what ran and why.

      What you leave with

      • A map of the process: each step, the systems it touches, who does it today and roughly how long it takes.
      • The automations and agents for the agreed steps, connected to the tools you already use.
      • Tests on real cases, including the ones where the right move is to stop and ask a person.
      • A handover: what runs, what to watch, where a person approves and how to change it.
      Discuss a process to automate

02Engagement

Ways to work together.

Start with a specific question, a project to deliver or a need for ongoing support. I work remotely; we agree scope, timing, collaboration hours and fees before work begins.

  • Focused assessment

    Get clarity on a product decision, delivery bottleneck or quality concern. I review the current situation and give you prioritised recommendations with practical next steps.

  • Defined project

    Bring me in to deliver a specific piece of work. We agree the outcome and scope, work through clear milestones and finish with a handover your team can use.

  • Ongoing advisory or fractional leadership

    Work with me regularly as an adviser or bring me into the team to lead an agreed area of quality and delivery. We set clear priorities, responsibilities and a level of involvement that fits your needs.

03Process

How an engagement runs.

Four steps, whatever the scope.

  1. Understand the context

    What you are building, who it serves and what is getting in the way.

  2. Agree the outcome and scope

    What done looks like, what is in and out, and who owns what.

  3. Deliver in visible steps

    Work lands as reviewable increments, not a reveal at the end.

  4. Review evidence and hand over clearly

    What changed, what the evidence shows and what your team keeps.

04Evidence

The work behind the offers.

Professional case studies come from my employment; personal projects cover products and businesses of my own.

05Questions

Common questions.

  • Do you work remotely?

    Yes. Consulting, project delivery and fractional leadership are available remotely. We agree collaboration hours, communication channels and access requirements before starting.

  • Can you work with an existing team?

    Yes. The scope can focus on assessment, hands-on delivery or leadership alongside your team.

  • Can you help at an early product stage?

    We can start by clarifying the problem, audience and smallest useful scope.

  • How is an engagement scoped?

    We begin with the context and desired outcome, then agree deliverables and responsibilities.

What are you
working on?

A product to shape or launch, a process to automate, an AI workflow to verify or a release process to make reliable. Describe where you are and what you need next. No confidential material needed.

Tell me what you’re working on